Dan Lake and Danny McCleve are dynamic business partners who have made their mark as serial entrepreneurs with a diverse array of ventures spanning various sectors, including construction, tech, home services, and finance. Embracing the moniker of “jacks-of-all-trades,” they collectively bring a wealth of experience to the table. Their collaborative journey has encompassed the establishment of several startup companies, through which they gained invaluable insights into the art of bootstrapping. From humble beginnings, they diligently nurtured these ventures from the ground up, until it didn’t make sense to keep building any bigger. One of their early ventures, back in 2010, was a pest control company that started with a backpack sprayer in the trunk of a Honda Civic, this venture quickly evolved into a giant boasting over 12,000 accounts across five states nationwide, before finally selling in 2015. Notably, Dan and Danny have emerged as trailblazers in the solar industry, a sector they disrupted starting in 2014. Many of the marketing methods that are prevalent in the industry today, were pioneered By Dan and Danny in the “early days” of solar “Gold Rush.”